Enhancing Sales Essentials

Proving Value to your Customers

Ever heard the phrase ‘don’t take my word for it’, how can you deliver this to your prospects and renewal clients? This session explores ways you can demonstrate the value your solution offers; we also give some nuances and ideas based on you in the audience telling us the sectors you represent.


To understand where Proof of Value sits within the Sales Process, what proof tools are available and how to use them within the sales meeting 


  • Sales Process
  • Human Buying Process
  • Communicating Product Value
  • Proving Value
  • Types of Proof Tools
  • Customer Experience Cycle
  • Summary


Jan 31, 2024
12:30 PM
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60 Mins
Jo Nash
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