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Understanding Sales Essentials

Venta de soluciones

Esta sesión se centrará en cómo hacer coincidir las necesidades identificadas de sus clientes con la solución adecuada para el cliente. Contar una historia utilizando las características, ventajas y beneficios, además de ayudarlo a comprender la importancia de la venta consultiva

.

Objetivo:

Al final de esta sesión, comprenderá la importancia y los beneficios de la venta de soluciones.
La sesión se centrará en cómo hacer coincidir las necesidades identificadas por sus clientes con la solución adecuada para el cliente, lo que le dará la confianza necesaria para convertirse en un profesional de ventas consultivo

.

Agenda:

proceso de
  • compra humano y proceso
  • de venta
  • ¿Qué es la venta de soluciones?
  • La venta de soluciones frente a la venta de productos
  • ¿Cómo podemos vender nuestra solución con éxito?
  • ¿Qué preguntas podemos hacer?
  • Los
  • 4 pasos
  • de Fab
  • para vender soluciones

Events

Date
Feb 4, 2025
Time
3:30 PM
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Related SEEDL Summaries

Solution Selling: Creating Buyers in Difficult Selling Markets

Solution Selling: Creating Buyers in Difficult Selling Markets

"Solution Selling: Creating Buyers in Difficult Selling Markets" by Michael T. Bosworth is a groundbreaking book that has had a significant impact on the field of sales. First published in 1994, it remains a classic in the realm of solution selling, providing a comprehensive framework for sales professionals to navigate complex markets and create meaningful connections with buyers.

View Solution Selling: Creating Buyers in Difficult Selling Markets
The New Solution Selling: The Revolutionary Sales Process That is Changing the Way People Sell

The New Solution Selling: The Revolutionary Sales Process That is Changing the Way People Sell

"The New Solution Selling: The Revolutionary Sales Process That is Changing the Way People Sell" by Keith M. Eades is a transformative guide that updates and expands upon the principles of solution selling to address the changing landscape of B2B sales. Building on the classic "Solution Selling" methodology, Eades introduces a revised sales process that aligns with the contemporary challenges faced by sales professionals.

View The New Solution Selling: The Revolutionary Sales Process That is Changing the Way People Sell
Customer-Centric Selling

Customer-Centric Selling

"Customer-Centric Selling" by Michael T. Bosworth and John Holland is a comprehensive guide that redefines the traditional sales approach by placing the customer at the centre of the selling process. This influential book provides sales professionals with a strategic framework designed to align with the needs, interests, and preferences of modern buyers. Bosworth and Holland emphasise the importance of understanding the customer's perspective, fostering meaningful relationships, and creating value throughout the sales journey.

View Customer-Centric Selling

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Product
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Duration
60 minutes
Facilitator
Jo Nash
Quiz
Yes
Certificate
Yes
Recommendation
93.75%
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