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Mastering Sales Essentials

Selling to the C-Suite

With spending always being scrutinised, many final decisions for larger sale transactions lay with the C-Suite (CEO, COO, CPO, CFO etc). With research suggesting 73% of sales with a spend of more than £25,000 lay with the C-Suite, this session looks at ways to win over the executive committee. 

What makes each c-suite executive decide to buy? How does your solution, that may never actually be used directly by a C-Suite executive still get their approval. 

This session shows you ways to get in to the C-Suite, along with how to hold those critical conversations, once you get there. We’ll also show you how to present your offering to the C-Suite, helping them understand your solution. 

Learning Objective:
Sales skills to executive leaders in larger organisations.

Events

Date
Jul 17, 2024
Time
11:00 AM
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Time
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Duration
60 minutes
Facilitator
Anthony Price
On Demand
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